Closing Keynote
Saturday, March 22 2025 / Leadership
The impact of design on businesses is growing and the demand for design talent continues to increase. We see more designers taking on leadership roles in companies across different sectors. Management consulting organizations highlight the strategic value of design in business. However, the reality within many organizations tells a different story, with thousands of design teams operating at varying levels of influence and integration into business strategy.
As design leaders and practitioners, we should increase our business IQ and understand how profits and efficiencies are generated. We must help our teams understand and articulate the impact and contribution to the business. We must strengthen collaborative ties and support the healthy balance of product teams. We must get out of our comfort zone, integrate into strategic development and actively interact with business leaders to develop stronger organizational partnerships. We must foster a relationship based on mutual trust with our cross-functional partners to increase our influence and impact in the organization.
As design leaders, we must evolve beyond our traditional role as champions of process and craft and fully embrace the broader business context in which we operate. By positioning ourselves as business leaders, not just design leaders, we can increase the strategic impact of design in our organizations. We are elevating the value of design and ensuring that it plays a central role in shaping the future of organizations. Let’s continue to lead the way.
Sr. Director, Strategic Planning & Operations at Target
Jose Coronado is a recognized Design and Operations leader. His experience spans different industries including financial services, management consulting, retail, and enterprise technology. He helps UX teams amplify their impact and companies maximize the business value of investing in design.
Most recently, at Target, he built the Strategic Planning & Operations practice from the ground up hiring design leaders and contributors and establishing business processes to support the growth of the practice. Before coming to the retail industry, Jose was the Executive Director, Design Operations at JPMorgan’s Corporate and Investment Bank where helped scale the Design organization and build the DesignOps practice.
As a consultant, his work includes organizations like McKinsey, Accenture, Aquent, Bain Capital, and AIG. Jose’s career includes leadership roles with Fortune 500 companies like ADP, Oracle, and AT& T. Jose is frequently on the international speaking stage and workshop facilitator.
Jose earned a Bachelor's degree in Industrial Design from Pontificia Universidad Javeriana in Colombia, and a Master of Fine Arts in Design from the University of Kansas.
Spaces are limited, act fast
Friday, March 21, 2025
Students/unemployed get 30% discount.
Enter code STUDENT30 at checkout.
Saturday, March 22, 2025
Tickets available until March 20, 2025
2 days before the event
The Platform Innovation Centre is an innovation basecamp to all— a single point of access to resources, supports, programming and events to help startups successfully launch and grow their business.
Cisco is the worldwide technology leader that is revolutionizing the way organizations connect and protect in the AI era.
building UX communities in Alberta
Building on the success of our previous UX Camps in Edmonton, the 2025 conference promises to be an engaging and dynamic gathering of UX professionals, designers, developers, and innovators from across the province.
The partnership between Calgary UX and Edmonton UX represents a shared vision of fostering a thriving user experience community across Alberta. By joining forces, these two groups bring together the unique strengths of their respective regions, creating opportunities for collaboration, knowledge-sharing, and innovation.
Calgary UX is a vibrant community fostering connections among UX professionals through workshops, networking, mentorship, and creative collaboration.
Our goal is simple: to connect and grow a community of people across disciplines and industres that share a passion for design and UX.
We acknowledge that the Calgary area where the Bow and Elbow rivers meet is a place of confluence where the sharing of ideas and opportunities naturally occurs. Indigenous peoples have their own names for this area that were in use long before Scottish settlers named it Calgary.
The Métis call the Calgary area Otos-kwunee. In the Blackfoot language, they call this place, Moh-kins-tsis. The Stoney Nakoda Nation refer to the Calgary area as Wîchîspa Oyade and the people of the Tsuut’ina nation call this area Guts-ists-i. We would like to acknowledge that we are located on the traditional territories of the people of the Treaty 7 Region in Southern Alberta.
This includes: the Siksika, Piikani, and Kainai collectively known as the Blackfoot Confederacy; the Îethka Nakoda Wîcastabi First Nations, comprised of the Chiniki, Bearspaw, and Wesley First Nations; and the Tsuut’ina First Nation. The City of Calgary is also homeland to the historic Northwest Métis and to Métis Nation of Alberta, Region 3. We acknowledge all Indigenous urban Calgarians, First Nations, Inuit, and Métis, who have made Calgary their home.
Calgary UX © 2024. All Rights Reserved.